At the north end of Embleton Bay the road runs down into Low-Newton- by-the-Sea, a small hamlet that is practically on the beach. Low Newton provides a pub and a couple of small shops that couldn't be more conveniently- placed.
Such easy access by car makes this lovely sandy beach a popular choice for those who enjoy watersports such as wind-surfing and canoeing. Among the dunes just south of Low Newton is Newton Pool, a freshwater nature reserve with an observation hide. The reserve was bought by the National Trust in 1972 with grants from the World Wildlife Fund.
Continuing across the dunes (Newton Links) there are private chalets and a golf club. The beach is particularly sheltered at this point and visible on the headland across the bay is the ruin of Dunstanburgh Castle. Some people find it romantic, others say it's eerie, see what you think!